Sponsorship Opportunities

Partner With Us This Christmas – NEW opportunities coming for 2027

Canterbury Christmas Market offers an exciting opportunity for businesses to connect with a large and engaged audience during one of the busiest and most commercially important times of the year.

We are Kent’s largest Christmas Market (and one of the country’s largest), featuring in both The Independent’s Top 10 and The Daily Mail’s Top 12 as well as Muddy Stilettos pick and numerous other publications.

Our festive event brings together visitors, families, shoppers, local businesses and the wider community for a memorable Christmas experience filled with shopping, food, entertainment and seasonal celebrations.

We are looking to work with businesses and brands that would like to become part of the event and benefit from meaningful exposure before, during and after the Christmas Market.

Why Sponsor Canterbury Christmas Market?

Sponsorship offers your business the opportunity to:

• Reach a large and diverse audience.
• Increase awareness of your brand within the local community.
• Promote your business during the key Christmas shopping period.
• Associate your brand with a popular and positive community event.
• Engage directly with potential customers.
• Create memorable brand experiences.
• Benefit from promotional opportunities across our event marketing and social media channels.
• Support a much-loved festive event for the local community.
• Approximately 1.5million people visit Canterbury during November and December

Our Audience

The Canterbury Christmas Market attracts a wide range of visitors, including:

• Families
• Local residents
• Christmas shoppers
• Visitors from the surrounding area
• National and International visitors
• Food and drink lovers
• People looking for festive experiences and entertainment

Our audience provides an excellent opportunity for businesses looking to increase brand awareness and connect with customers in a fun, relaxed and highly engaging environment.

Sponsorship Opportunities

We offer a range of sponsorship opportunities, which can be tailored to suit your business, objectives and budget.

Opportunities may include:

Event Sponsorship

Become one of the headline sponsors of Canterbury Christmas Market and place your brand at the heart of the event.

Potential benefits may include prominent branding, marketing exposure, social media promotion and opportunities to engage directly with visitors.

Feature Sponsorship

Sponsor a popular attraction, activity or area of the event.

Opportunities could include:

• Santa’s Grotto – realising dreams for hundreds of children
• Christmas Tree – A massive centrepiece in the heart of Canterbury
• Main Stage or Entertainment – Live music and events throughout the market
• Children’s Activities – Character meet and greets, breakfast with Santa, VR sleigh, marshmallow toasting
• Food & Drink Area – Multiple opportunities including marquees, hot chocolate, etc
• Festive Bar – 3 main bars, one in each area. Branded spirits, beers and wines
• Snow showers – a series of special snow blasts enjoyed by hundreds of children

Area Sponsorship

Put your brand in front of visitors by sponsoring a specific area of the Christmas Market.

Your branding could feature throughout the sponsored area, creating strong visibility and association with a key part of the event experience.

Digital & Marketing Sponsorship

Extend your brand’s visibility beyond the event itself through our marketing and digital channels.

Opportunities may include:

• Social media promotion
• Website branding
• Inclusion in event marketing
• Sponsored competitions• Pre-event and post-event campaigns

Bespoke Sponsorship Packages

We understand that every business has different marketing objectives.

That’s why we are happy to discuss bespoke sponsorship packages, designed around your brand, budget and goals.

Whether you’re looking for maximum brand visibility, direct customer engagement, digital exposure or a combination of opportunities, we can work with you to create a partnership that delivers genuine value.

What’s Included?

Sponsorship packages can include a combination of:

• Brand visibility before the event
• Inclusion on the event website
• Social media promotion
• Event programme or printed marketing
• On-site branding and signage
• Sponsorship of a specific attraction or area
• Opportunities for customer engagement
• Complimentary tickets or hospitality
• Trade or promotional space
• Competitions and giveaways
• Post-event promotion and recognition

Benefits will vary depending on the sponsorship package.

Let’s Work Together

We are passionate about creating a fantastic Christmas experience for our visitors and a valuable opportunity for the businesses that support us.

If you would like to discuss sponsorship opportunities for Canterbury Christmas Market, we’d love to hear from you.Whether you’re a local business looking to support your community or a larger brand looking to connect with a new audience, we can help create a sponsorship package that works for you.